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Destination Korea Ⅰ |
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| As the world becomes smaller with globalization, branding resources towards tourism have emerged as a competitive marketing tool for countries today. As such, it is imperative for Korea to discover and develop an unique tourism industry. This program will provide a window into Korea for a global audience wishing to experience the Korean Wave or Hallyu as well as to learn about the country’s beauty and unique culture. It is a program that will show how Korean culture, history, cuisines and attractions have the potential to become brand names for the world. | |
