Even in a time of global recession, there is one place that increased its agricultural exports by 23% in just one year.
North Gyeongsang Province has always been known as the perfect place for fruit farming, thanks to its plentiful sunlight and low levels of rainfall.
What factors, other than a heaven-sent farming environment, could be responsible for the region's perfect produce?
We take a look at North Gyeongsang Province's various exported items, and examine the future potential of the export market.
<A treat for the eyes, and the stomach!>
Sweetness and color are the two most important factors in fruit. Grape farmers use special techniques to make each and every berry sweet. Apple farmers have a special knowhow to provide ample sunlight to all sides of apples.
A treat for the eyes is a treat for the stomach. We find out what techniques are being used in North Gyeongsang Province to produce great fruit.
In 2006, Japan, the largest importer of Korean bell peppers, implemented the Positive List System - a new set of rigorous pesticide safety standards.
Korea's bell pepper farms have responded by using natural predators for pest control. Korean bell peppers take up 64% of Japan's bell pepper market share! We watch how Korean farmers defended their ground in the market.
<Give them a taste!>
Korean enokitake are unfamiliar to Europeans, and it was difficult to get Europeans to try them. We trace the history of how one mushroom company developed recipes, developed new packaging, and traveled all over Europe to bring enokitake to European dining tables.