* Date : 2019-05-08
"YouTuber" was chosen as one of the most desired jobs by elementary school students last year. Youtubers are also dubbed influencers, and with the growing presence of mobile platforms, literally anyone can become an influencer these days. In line with that, the popularity of influencer marketing has also been increasing at such a fast pace in recent years and now it has cemented its place as a major part of marketing campaigns.
This week, "The Chamber" delves deeper into influencer marketing to figure out its power and impact on society as well as its pros and cons to stay ahead of the curve.