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* Date : 2018-03-29

InsideBiz Episode 53
LED & OLED, leading the global lighting market

The domestic LED and OLED markets have achieved rapid growth, taking a leading role in the global lighting market. The lighting industry has expanded its role along with the development of highly efficient and eco-friendly lighting and it has been combined with various industrial sectors. Performance and exhibition fields are the major areas that have welcomed the development of LED lights as it focuses on creating maximum effects with minimum cost. LED lights are eco-friendly ones that don't produce ultraviolet radiation, so it has gained a lot of popularity in the field of art. Also, LED lights have grabbed a lot of attention in the field of agriculture as it can boost the growth of plants. As it can be installed at any place, it has recently become popular among restaurants which put top priority on serving fresh food. LED lighting has gained recognition in the market as eco-friendly and highly efficient lights. And OLED, which is a more flexible type of lighting, is expected to dominate the premium lighting market. On Smart Korea, we introduce the lighting industry which has led the domestic economic growth.

Rebranding, creating new values

A lot of distributors have recently promoted rebranding strategies in order to tackle the economic slump. Rebranding is a marketing strategy that creates a new image for an established brand by considering the tastes of consumers as well as the changes in market conditions. It includes the process of changing the overall concept and the brand identity. Rebranding has especially garnered a lot of attention among the brands that have maintained its popularity for a long period of time. There are a lot of products that have remained popular by reflecting the customer needs and market trends for a long time. On Trend Biz, we look into the rise of rebranding strategy as well as the outlook for the future.

Evolving businesses for seniors

Last year in Korea, the number of elderly people who are aged 65 and over has surpassed 7 million. There's been a growing demand on jobs for well-educated elderly people who retired from professional occupations. And a lot of jobs that can help the elderly utilize their specialties have been created. Senior Korean language instructors who give lectures on Korean to foreign students can teach about the Korean culture as well based on the accumulated experiences. Also, older workers have actively participated in the IT field which used to be dominated by the younger generation. An increasing number of senior workers can bring about a positive impact on the domestic economic growth. On Biz Issue, we explore the rise of senior businesses which have been developed amid the aging society.

No,Date,Full Contents Review,Buying등의 정보로 이루어진 목록
No Date Full Contents Review VOD
62 2018-05-31 InsideBiz Ep.62 [ Smart furniture, bringing changes in people's lives / Smart furniture / Lumir ] V
61 2018-05-24 InsideBiz Ep.61 [ ICT, bringing a paradigm shift in education / Korea Health Industry Development Institute / YE PHARM, producing Ice Cooling Sheet ] V
60 2018-05-17 InsideBiz Ep.60 [ Sound wave / KOBA 2018 / Bagel Labs, developing a smart tape measure ] V
59 2018-05-10 InsideBiz Ep.59 [ Deep learning technology / Rise of domestic startups amid / Continuous growth of the kids industry ] V
58 2018-05-03 InsideBiz Ep.58 [ Rise of image restoration techniques / Smart healthcare / Precycling ] V
57 2018-04-26 InsideBiz Ep.57 [ Ongoing development of domestic laser industry / Rise of biometrics in information security sector / Electric vehicles ] V
56 2018-04-19 InsideBiz Ep.56 [ 3D medical industry / EduTech / Vietnamese market ] V
55 2018-04-12 InsideBiz Ep.55 [ Spectroscopic analysis technology / Seasonal marketing / Fixed monthly charge ] V
54 2018-04-05 InsideBiz Ep.54 [ Lithium-ion Battery / Querencia / Local currencies ] V
53 2018-03-29 InsideBiz Ep.53 [ LED & OLED / Rebranding / Evolving businesses for seniors ] V
52 2018-03-22 InsideBiz Ep.52 [ 3D scanner / Home furnishing / Reflecting changing consumption trend ] V
51 2018-03-15 InsideBiz Ep.51 [ Computer graphics /Ultra violet /Traditional liquor industry ] V
50 2018-03-08 InsideBiz Ep.50 [ Marine robots /Domestic coffee industry /Nudge marketing ] V
49 2018-03-01 InsideBiz Ep.49 [ Hologram /'Hopping' /Economic impact of fine dust ] V
48 2018-02-22 InsideBiz Ep.48 [ Micro Mobility Market /Curation Commerce /KOSDAQ market ] V
47 2018-02-15 InsideBiz Ep.47 [ New IoT technologies/Marketing trends amid the arrival of 2018/Growing significance of work-life balance] V
46 2018-02-08 InsideBiz Ep.46 [ ITS/Meaning out/Impact of the minimum wage hike ] V
45 2018-02-01 InsideBiz Ep.45 [ Sensors market/Untact marketing/A paradigm shift in the distribution sector ] V
44 2018-01-25 InsideBiz Ep.44 [ OLED industry/Rise of placebo consumption/Decreasing number of offline banks ] V
43 2018-01-18 InsideBiz Ep.43 [ Outlook for the economic policy in 2018/Sharing Economy/Augmented Reality Market ] V
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