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BTS campaign with UN nets millions of dollars Updated: 2021-10-07 11:08:52 KST

3.6 million US dollars. That's the amount of money K-pop superstars BTS helped raise in four years, after they teamed up with UNICEF to fight violence, abuse and bullying, while promoting self-esteem in young people.
This was made possible as UNICEF had placed booths at BTS concerts,
as part of their "Love Myself" campaign.
BTS also helped promote the campaign after generating millions of tweets throughout the years,.. after cultivating a more youthful image around the world.
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