We're used to hearing about how millennials are addicted to social media and smartphones, but we now need to make way for Generation Z, whose lifestyles are even more connected.
We have our Oh Soo-young in the studio today to wrap up our series focusing on this demographic.
So remind us again, who exactly are Generation Z?
We're talking about a generation that doesn't quite understand how to go offline, as they were born in the age of the internet and raised with social media.
Born between the mid-nineties and the late noughties, Generation Z are now estimated to make up about a third of the world's population.
To better acquaint you with this digital-savvy cohort, I met with one of them.
Meet Amy Jeon, a middle school student living in Seoul.
Swiping seamlessly through multiple devices and five social media platforms, she does her homework, makes friends with people halfway across the world, and uploads YouTube videos on gaming.
"I would do some tutorials on like some games, or I would just play them with my friends. I have some internet friends I never ever met them. We would usually video call."
Called digital natives, Generation Z are fast learners powered by search engines, multi-taskers as well as natural content creators, adept at using a variety of video and social media tools.
"Creating a YouTube channel to share their talents, a great singer a dancer or musician, the idea of broadcasting their skills. I personally see a huge avenue for students to gain fulfillment."
As they're widely exposed to news about political, social and economic problems, researchers say they're also passionate about finding solutions for the greater good.
Sounds like an enterprising bunch and even more connected than the millennials. But is this constant connectivity actually healthy?
That's actually a topic of growing interest. While members of Generation Z are confident and extremely adept at building an online personality, once you remove the screen It gets awkward
"In real life, I'm not that shy but I'm not able to show all of my emotions because it gets a little embarrassing at times, but online or on social media they would not be able to see me, so I'm able to be more comfortable. If I had something serious to say, I would never do it in person I would usually text them."
Most members of Generation Z are so used to talking through the screen, that eye contact feels disconcerting.
"It's desensitizing them. They're not very social when it comes face to face, a lot of kids are very shy but once they put those headphones on or behind the keyboard, they can socialize with whoever."
Also, as we witnessed through this series, Generation Z rely on emojis to convey their emotions and a growing number prefer to share short video clips on the spot, rather than catch up with their friends offline.
But this means they're always scrolling and checking for the latest updates, engendering what they call FOMO or the fear of missing out.
"If everyone else is referencing something that's happened in your friendship group or an online viral trend that's spread and they're not in the loop, they feel like they've missed out. So social validation has become connected to online use in some ways."
It sounds like they're under a whole lot of pressure that we previous generations haven't experienced.
That's right. Aside from the pressure to keep up with their peers, research also suggests that Generation Z are increasingly feeling anxious and depressed because they are lonely and crave human connections.
"They're reaching out on social media to fill that void, they want that connection. If they get a response and people to reach back to them, they feel better, if they don't, they feel even worse and even more disconnected."
As the boundary between the virtual and physical worlds continues to blur for Generation Z, researchers say it's critical that parents and educators help them establish regular face-to-face contact and offline relationships, to overcome the paradoxical implications of being broadly connected but feeling detached from reality.
Thank you for your report today, Sooyoung.
You're welcome, Aram.